HTML Meta - W3points | w3schools | TutorialPoint | | w3school

Inside the head element HTML also includes a meta element. To provide meta-information about the document is the purpose of the Meta element.

The Meta element is used to provide information most often that is relevant to browsers or search engines like describing the content of your document.

Keywords for Search Engines

The name and content attributes of the Meta tag will be used by the WWW on some search engines to index your pages.

In the Meta tag’s content attribute Keywords or phrases are placed. You should add the most popular search items you believe someone uses to reach your website. You could spam this Meta tag with any and every keyword possible to gain ranking on search engines, a few years back. Repeated words that are not related to the content of the website will not benefit you. Here is an Example of proper usage of the website.


To describe the content of a page is the intention of the name and content attributes.

Meta tags have been used by too many webmasters for spamming like repeating keywords to give a higher ranking to their pages, some search engines have stopped using them entirely.

In our Web Building Tutorial, you can read more about search engines.

Unknown Meta-Attributes

You will see meta attributes sometimes that are unknown to you like this:


You have to just accept that this is unique to the site and it is not relevant to you.

  • In the description or keywords or Meta tags, it is not important to repeat keywords.
  • Search engines not only use Meta to have your site seen. To get your website listed on search engines do not rely on Meta tags alone.
  • Remember to place a simple”Our site has moved” message as the existing domain, if your domain ever changes and then use a redirect Meta tag to make life easier for your viewers that already may have your site bookmarked.